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AFX News Limited - February 5, 2003

LONDON (AFX) - Twelve years after exiting the US, Peugeot Citroen SA is studying the possibility of a return, the Wall Street Journal Europe reported, citing people familiar with the matter.

The company, with the help of Havas SA, is studying the possibility of reintroducing Peugeot vehicles to American drivers in perhaps three or four years, the people were quoted as saying.

PSA thinks it may be able to position selected Peugeot models as alternatives to cars from General Motors Corp's Saab or Ford Motor Co's Volvo unit, the people said, according to the report.

A PSA spokesman said the company's strategy for 2003 and 2004 currently includes no plans to return to the US, the report added.

Copyright 2003 AFX News Limited. All Rights Reserved.

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