Acura Web Site Evaluation

[donpalombella]

I forgot to tell you guys that last week, I was invited to a forum that paid $100 for two hours worth of input. Basically, you filled out a questionnaire, then evaluated what ended up being Acura's website. They wanted to know what you liked, disliked, etc.

I sure some of you have done similar marketing things like this before. $100 is not bad for two hours worth of work. []

[kloh]

This is not uncommon at all. We do it all the time in order to get the customer's perspective. Doesn't mean we always do what you guys say though

[GZire]

Damn man how do I get into that?

When I was doing my research on cars to buy I visited Acura's website. Like their cars I felt it was planned very well and executed the same. I was impressed.

The Nissan and Infiniti sites sucked in comparison.

Don, is there anything special that Honda is planning, or is this pretty much a run of the mill thing?

"you will rue this day....well go on start ru-ing" Stewie Griffin

[kloh]

They may have made him sign a non-disclosure agreement -- meaning he might not be able to talk about what he saw.

[GZire]

Never thought about the non-disclosure. It seems almost impossible to enforce though.

Ah well I guess Don will take those secrets to the grave along with where Jimmy Hoffa is buried.[V]

"you will rue this day....well go on start ru-ing" Stewie Griffin

[donpalombella]

No, no non-disclosure. A marketing company called and said they were looking for Infiniti enthusiasts for some market research. Upon hearing the details, I of course signed up. But when I got the details in the mail, they said it was website evaluation. No problem; it still paid $100. It ended up being enthusiasts of various marques, all there to review Acura's website. It was pretty cool.

[robb411]

I only got $1 for filling out some crappy survey in the mail.

[s0l]

I would have done it... good pay.

[kloh]

If you filled out (and returned) the survey for a buck, you increase your chances of getting called-in for a group.