Quote:
Originally Posted by poormansporsche
BMW's have always frustrated me with their pricing though...they seem to always set themselves about 15% overpriced from any reasonable valuation. Oh well, I'm sure it's all part of creating that image of "exclusivity"; seems to be quite profitable for them so far! 
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Cant say I approve of the overpricing, but don't forget that the cost of the car will also net you the BMW ownership experience, which pays for all services (including brakes) on your car with the standard warranty- which no other price competitive car maker offers ( i.e. Mercedes & Audi)